Course Descriptions

The Course Descriptions catalog describes all undergraduate and graduate courses offered by Michigan State University. The searches below only return course versions Fall 2000 and forward. Please refer to the Archived Course Descriptions for versions prior to Fall 2000.

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PRR 360  Marketing Communications in Recreation and Tourism

Semester:
Fall of every year
Credits:
Total Credits: 3   Lecture/Recitation/Discussion Hours: 3
Prerequisite:
ACR 205
Description:
Marketing concepts and methods in commercial recreation and tourism management. Planning and decision making. Corporate, small business, and destination marketing.
Effective Dates:
US08 - US11


PRR 360  Marketing Communications in Recreation and Tourism

Semester:
Fall of every year
Credits:
Total Credits: 3   Lecture/Recitation/Discussion Hours: 3
Prerequisite:
Completion of Tier I Writing Requirement
Recommended Background:
An introductory course in communications, economics, recreation, tourism, hospitality business, or marketing.
Restrictions:
Not open to freshmen.
Description:
Marketing concepts and methods in commercial recreation and tourism management. Planning and decision making. Corporate, small business, destination marketing and public sector natural resource agencies.
Effective Dates:
FS11 - US14